Happy Earth Day!
Happy Earth Day! The news this week is full of environmental statistics. On campus, we will discontinue the sale of bottled water at the end of the semester. This move is estimated to cost the campus $20,000 in revenue. But, other costs will incur, as well. Water stations will be installed. Water fountains will be upgraded, making it easier to fill reusable water bottles. Besides our “earth consciousness,” what strategic goals do we address with this move? How do we evaluate its success? How do we measure the tradeoffs made?
We manage what we measure. So, measurement matters. But, many of the measurement tools associated with ecological management are denominated in flow speeds or error rates or landfill tons. These measures are not meaningful to many of us. Here, we can learn from quality management. Reporting quality problems and progress received appropriate attention when we converted all the problems to a single, common and familiar denominator (dollars!) and added them up. Cost of quality reports revealed to company managers, regulators, legislators and the public reasonable estimates of the expense associated with poor quality. With this data in hand, managers justified expenditures necessary to fix, or even better prevent, quality problems.
Continue reading "Happy Earth Day!" »

