BusinessWeek’s list of the 100 Best Global Brands has been released. Coca-Cola takes the number one spot again, with an estimated $68,734 million brand value. Fast Company magazine recently published a story about David Butler, Coke’s Vice President of Global Design, which you can read here. According to Butler, Coke is “leveraging design to drive innovation and to win at the point of sale.”
Check out who else made the Top 100 list and why.